‘Rikuoh’ Netflix Series Review - Slow Pacing But Inspiring Plot

Rikuoh is a compelling Japanese drama that delves into the struggles of a family-owned business fighting for survival in a changing economy. Adapted from the novel, the series presents an inspiring underdog story, blending elements of perseverance, corporate drama, and human relationships.

The story revolves around Koichi Miyazawa, the fourth-generation owner of a traditional tabi sock manufacturing company that has been in operation for over a century. Once a thriving business generating billions of yen and employing 200 workers, the company has now dwindled to just 20 employees, struggling to keep its antiquated machinery running. Financial woes loom large, and the company’s survival is at stake.

Koichi, played with depth and sincerity by Koji Yakusho, is a dedicated and principled leader who refuses to give up on the legacy of his family’s business. Despite the bleak financial situation, he deeply values his employees, each of whom has dedicated their life to the company. When their bank manager suggests restructuring by laying off staff, Koichi rejects the idea outright. To him, these workers are not just employees; they are part of an extended family that has built the company’s reputation through decades of hard work and craftsmanship.

However, the reality of declining sales cannot be ignored. The bank is pressuring him for a solution, and the weight of leadership grows heavier. A turning point comes when a new bank manager, more sympathetic to the company’s situation, suggests diversifying their product line. Instead of relying solely on traditional tabi socks, they should consider creating something innovative to revive the company’s fortunes.

Inspired by this advice, Koichi and his team embark on a bold endeavor: designing and manufacturing a revolutionary new running shoe that combines the comfort and agility of tabi with modern athletic footwear technology. This shift in focus is not just a business decision; it is a leap of faith, requiring immense effort, research, and financial risk. Along the way, they encounter skepticism from industry experts, fierce competition, and internal doubts, but Koichi’s unwavering determination and belief in his team keep them going.

One of the strengths of Rikuoh is its heartfelt portrayal of workplace camaraderie and the emotional stakes involved in running a small business. The employees are not faceless workers; they each have personal struggles, hopes, and a shared commitment to the company’s survival. Their collective resilience in the face of adversity forms the emotional core of the series.

The series also provides a poignant commentary on Japan’s evolving economic landscape, where traditional craftsmanship is increasingly overshadowed by large-scale industrialization and global competition. Through Koichi’s journey, Rikuoh highlights the importance of innovation while staying true to one’s roots. The only issue is the pacing. This show is sluggish and hour-long episodes make it a slight pain to watch.

With a strong narrative, engaging performances, and an uplifting message about perseverance and ingenuity, Rikuoh is an inspiring watch. It is not just a business drama—it is a story about the spirit of craftsmanship, the power of community, and the relentless pursuit of dreams against all odds.

Final Score- [7/10]
Reviewed by - Neerja Choudhuri
Follow @NeerjaCH on Twitter
Publisher at Midgard Times